Provo Towne Centre Mall, Provo, UT
Things to do in Provo Utah
Provo Town Center Mall
Provo Towne Centre Mall, Provo Utah
Provo Towne Centre Mall
1200 S. Towne Centre Blvd
Provo, UT 84601
Provo Mall Hours
1200 S. Towne Centre Blvd
Provo, UT 84601
- Year Built: 1998
- Size: 802,000 SqFt + 206,240 Dillard's Building
- Style: Classic, California-style, two-story architecture
- Owners: Sold to Brixton Capital Jan 2016, Dillard's building and land sold to Brixton Capital March 2022
Provo Mall Hours
- Monday - Saturday: 10:00 AM - 09:00 PM
- Sunday: 12:00 PM - 06:00 PM
Renovation into Mixed-use Complex
Brixton Capital explained the purchase of the Dillard's building in March 2022: “This acquisition is critical in our long-term plans for redeveloping Provo Towne Center,” says Brixton Capital president Mark Selman. “With our now total ownership of Provo Towne Centre, we can advance our transformation of the entire center into a mixed-use project that will benefit the Provo community for years to come.” Brixton Capital is currently working with the City of Provo to finalize the redevelopment plans. |
Brixton Redevelopment plans press release Aug 7, 2017
PROVO, UTAH — California-based real estate investment firm Brixton Capital will invest approximately $80 million in the repositioning of Provo Towne Center, an 800,000-square-foot mall in Provo, located about 45 miles south of Salt Lake City.
The project will transform the existing retail space into a mixed-use asset. New areas include a 30,000-square-foot dining district and two 6,000-square-foot restaurant spaces, as well as a 100,000-square-foot office tower and 200 residential units. Other features will include an outdoor park and a 50,000-square-foot space for an anchor tenant.
According to Brixton Capital, which acquired the mall in 2016, the repositioning project represents a shift toward more entertainment- and experience-driven retail. “Our plans for Provo Towne Center have been met with excitement, renewed interest and many positive comments from the entire community,” says Travis King, CEO of Brixton Capital. Phase I of construction is already underway and will deliver a 100-room Marriott Residence Inn that will open next summer. Additional phases are scheduled to begin in early 2018.
Provo Towne Center is located at 1200 Towne Centre Blvd., along the Interstate 15 corridor, roughly 2.5 miles from Brigham Young University. Approximately 65,000 students live or attend classes within a five-mile radius of the property.
PROVO, UTAH — California-based real estate investment firm Brixton Capital will invest approximately $80 million in the repositioning of Provo Towne Center, an 800,000-square-foot mall in Provo, located about 45 miles south of Salt Lake City.
The project will transform the existing retail space into a mixed-use asset. New areas include a 30,000-square-foot dining district and two 6,000-square-foot restaurant spaces, as well as a 100,000-square-foot office tower and 200 residential units. Other features will include an outdoor park and a 50,000-square-foot space for an anchor tenant.
According to Brixton Capital, which acquired the mall in 2016, the repositioning project represents a shift toward more entertainment- and experience-driven retail. “Our plans for Provo Towne Center have been met with excitement, renewed interest and many positive comments from the entire community,” says Travis King, CEO of Brixton Capital. Phase I of construction is already underway and will deliver a 100-room Marriott Residence Inn that will open next summer. Additional phases are scheduled to begin in early 2018.
Provo Towne Center is located at 1200 Towne Centre Blvd., along the Interstate 15 corridor, roughly 2.5 miles from Brigham Young University. Approximately 65,000 students live or attend classes within a five-mile radius of the property.
Brixton Capital applies for Zone Amendment with Provo City (Daily Herald 03-09-21)
Brixton Capital, operating as Brixton Provo Mall, LLC, has applied for an amendment to the zoning map on the northern portion of the Towne Centre which is in a Regional Shopping Center Zone or SC3 zone.
Brixton is requesting a zone change to a Transit Oriented Development Zone or TOD zone. It is to facilitate the planning and future execution of the prospective developments that may occur, according to Brixton’s application.
Attached to the application are renderings of approximately 26 acres, including the old Sears building, of the 40-plus acres of the mall that would have the zone change.
“While we are confident that multi-family residential is both the highest and best use for the area currently being requested for a re-zone to ITOD,” the application says, “it is impossible for us at this point to provide an exact plan of what will be constructed. As such, we have worked with our architectural firm, KTGY, to provide us with examples that would work within the desired zone, complement mass transit infrastructure, and provide structures that would greatly enhance the character and livability of the East Bay Neighborhood.”
Images provided show a variety of other locations in the Brixton portfolio and how they visualize multi-family dwellings. The company appears to be looking at a multi-family layout for the Provo Towne Centre site.
Other possibilities include:
In its application, Brixton notes uses that complement and support the shopping mall and could provide long-term success of the Provo Towne Centre. The application also discusses major gateway entrances into Provo that move large volumes of traffic and provide significant opportunities for development that is different or more intense than what is currently being used.
“Because these areas experience a daily in and out flow of workers and visitors to the city, the economic development potential for these areas is much greater, and should be a focus of economic development,” the application states. “This may include limited and specific more intense and dense development in and around the Bus Rapid Transit routes and stations.”
The UVX route already services the mall area and is an added bonus for potential multi-family use in a TOD zone, according to the city’s master plan.
Brixton Capital, operating as Brixton Provo Mall, LLC, has applied for an amendment to the zoning map on the northern portion of the Towne Centre which is in a Regional Shopping Center Zone or SC3 zone.
Brixton is requesting a zone change to a Transit Oriented Development Zone or TOD zone. It is to facilitate the planning and future execution of the prospective developments that may occur, according to Brixton’s application.
Attached to the application are renderings of approximately 26 acres, including the old Sears building, of the 40-plus acres of the mall that would have the zone change.
“While we are confident that multi-family residential is both the highest and best use for the area currently being requested for a re-zone to ITOD,” the application says, “it is impossible for us at this point to provide an exact plan of what will be constructed. As such, we have worked with our architectural firm, KTGY, to provide us with examples that would work within the desired zone, complement mass transit infrastructure, and provide structures that would greatly enhance the character and livability of the East Bay Neighborhood.”
Images provided show a variety of other locations in the Brixton portfolio and how they visualize multi-family dwellings. The company appears to be looking at a multi-family layout for the Provo Towne Centre site.
Other possibilities include:
- Replacement of vacant or underutilized commercial structures.
- Improvement of accessibility to the Provo Towne Centre from Freedom Boulevard and University Avenue.
- Increase critical density in proximity to Bus Rapid Transit infrastructure.
- Redevelopment of the shopping center’s main patron entrance area.
- Possible reduction of the number of unused parking stalls to facilitate tax-generating uses.
In its application, Brixton notes uses that complement and support the shopping mall and could provide long-term success of the Provo Towne Centre. The application also discusses major gateway entrances into Provo that move large volumes of traffic and provide significant opportunities for development that is different or more intense than what is currently being used.
“Because these areas experience a daily in and out flow of workers and visitors to the city, the economic development potential for these areas is much greater, and should be a focus of economic development,” the application states. “This may include limited and specific more intense and dense development in and around the Bus Rapid Transit routes and stations.”
The UVX route already services the mall area and is an added bonus for potential multi-family use in a TOD zone, according to the city’s master plan.
Call, Text, or Email Denise Martin to Buy or Sell a Provo Home
Denise Martin (801) 602-9552 | [email protected]
Denise Martin (801) 602-9552 | [email protected]
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